Convert m4a to mp3 [AAC to MP3] using ffmpeg

ffmpeg -i testing.m4v -b:a 192K -vn testing.mp3

Reference

Or.. modify the VLC batch script

@ECHO OFF

FOR /R %%G IN (*.m4a) DO (CALL :SUB_VLC "%%G")
FOR /R %%G IN (*.m4a.mp*) DO (CALL :SUB_RENAME "%%G")
GOTO :eof

:SUB_VLC
 SET _firstbit=%1
 SET _qt="
 CALL SET _newnm=%%_firstbit:%_qt%=%%
 SET _commanm=%_newnm:,=_COMMA_%
 REM echo %_commanm%
 CALL "D:\Program Files (x86)\FFmpeg\bin\ffmpeg.exe" -i %1 -b:a 320K -vn "%_commanm%.mp3
GOTO :eof

:SUB_RENAME
 SET _origfnm=%1
 SET _endbit=%_origfnm:*.m4a=%
 CALL SET _newfilenm=%%_origfnm:.m4a%_endbit%=.mp3%%
 SET _newfilenm=%_newfilenm:_COMMA_=,%
 COPY %1 %_newfilenm%
 DEL %1
GOTO :eof

:eof

Change the command:

"D:\Program Files (x86)\FFmpeg\bin\ffmpeg.exe"

to the path where ffmpeg is located. Place the ‘.bat’  file in the directory where you want to convert files and run.